I’m often asked for tips so I thought I’d post a few. In my view, at least as important as improving your writing is improving your understanding of publishing. There’s a lot you can safely leave in the hands of your editor or agent if you have one but an overview of the industry can make your expectations and approach realistic.
You can learn about publishing in similar places to those where you learn about writing:
- talks (conferences and literary festivals have gone on-line during the pandemic, which often means they’re free – a bonus). The speaker can be an agent, editor, publicity guru, librarian, cover artist, author, media manager, sales manager, self-publishing specialist, journalist, ghostwriter or dozens of other roles but what they’ll have in common is a knowledge of publishing. Example: The Avon Lockdown Show features not just snippets from authors but advice from Avon editors.
- newsletters. I think these are an underrated resource. I take free daily email newsletters from The Bookseller and Publishers’ Weekly. There are paid options too but even these free newsletters will give you insight into what’s selling, who’s buying, and, importantly, who’s moving. Why ‘who’s moving’? I’ve lost count of the number of times I’ve read about this agent or editor going into a new role and looking to acquire. ‘Looking to acquire’ means ‘taking on new authors’ if they’re an agent and ‘buying books’ if they’re an editor. It might tell you what is being looked for such as ‘authors from diverse backgrounds’ or ‘feel-good fiction’ or ‘psychological thrillers’. From there, it’s not too hard to find the person online and discover how they accept submissions. NB If you’re taking the free newsletter, read the headlines first to decide which articles are of interest because you can usually only read a couple of articles in full per day. Look out also for writing newsletters from your regional authority. You can often find these as a result of searching your local authority website under ‘arts development officer’ or similar. Example: Writing East Midlands offers a digital newsletter. Sign up by emailing email@example.com.
- websites. Writing East Midlands is just one of many resources. Your search engine is your friend though, personally, I’d avoid all the entries with ‘Ad’ attached to them. Publishers’ and agents’ websites and blogs are full of information and so are those of writing communities and arts councils. The personal blogs of authors and other industry professionals can be useful too. NB Look for recent content. Publishing changes quickly but websites hang around for ages. NB2 Be aware of market boundaries. Something you read on a US site may not apply to the UK.
- writing magazines. I’ve worked for both Writers’ Forum and Writing Magazine in the UK and they’re both great for market news such as magazines accepting submissions and whether they pay. I don’t think there’s any substitute for keeping up-to-date with a market you might wish to submit to. There are also books that are guides on getting published. I would suggest you buy the most recent you can.
- social media. Follow agents and editors! They give hints of what they’re looking for and you can often see what area they work in from the authors they already work with. Join writing communities. I’m part of an authors’ Facebook group where people share their experiences and I often hear news there first. By browsing around social media you’ll find a group to suit you.
These are just my favourites but maybe there’s something here that will work for you.
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