Lovely NetGalley reviews for #AnItalianIslandSummer @AvonBooksUK @BlakeFriedmann

It’s always nerve-racking when the first NetGalley reviews appear for a book so I’m thrilled that An Italian Island Summer’s first few are great. Phew! Here’s one I particularly like, from Reviewer 687577. The image is below but for ease of reading on devices, I’ll copy and paste the body of it here:

Sue Moorcroft writes so skilfully that she transports you into the story and the characters and setting jump off the page.  The relationship between Alfio and Ursula positively sizzles, and both their backstories and families make for an interesting and heart-warming read. As always, Sue doesn’t shy away from bringing the darker side of relationships into her stories, although the overall theme is always an uplifting one. Sue’s books are too good to rush. I always like to take my time reading them, taking in the scenery, getting to know the characters, enjoying the story unfold towards its delicious, satisfactory ending.  A really enjoyable read.

Huge thanks to Reviewer 687577 and other NetGalley users who are leaving positive reviews.

An Italian Island Summer will be published on 25th May 2023 in paperback, ebook and audio. Preorder it here.

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A White Christmas on Winter Street is available for preorder now

The cover of A White Christmas on Winter Street

It’s only a month until A White Christmas on Winter Street hits bookshelves and reading devices!

I’m excited that soon readers will meet Sky Terran, who was fostered in Middledip village, where she discovered what a real Christmas could be. After her friendship with her erstwhile foster brother Freddy implodes, she returns to buy the tattiest house in the village. It’s unfortunate that Daz Moran had his eye on The Corner House for a business opportunity that would give him his own fresh start…till Sky outbid him.

Overflowing with Christmassness and joy, but also tricky family history and themes to reflect upon, I loved writing A White Christmas on Winter Street. If you think you might enjoy reading it you can

preorder it now.

Preorder A White Christmas on Winter Street here

Event news: ‘Ladies of Letters’, Rothwell Library, Northamptonshire, 16 Feb 2022

I’m looking forward to this in-person event at Rothwell Library in Northamptonshire with fellow authors Jane Isaac and N V Peacock. The evening will be hosted by Mark West, author of thrillers and chillers. I love events that include refreshments because there are ALWAYS chocolate biscuits. Somehow, I’ve persuaded myself that whatever I eat at an event doesn’t contain calories.

As you see from this lovely poster, you can email or call in to purchase tickets. I know they’re selling well, so don’t miss out.

The authors will be happy to chat, answer questions, sell and sign their books, etc. Come along! We’d love to see you.

Who reads Christmas books? #AmReading #AmWriting #RespectRomFic

When I decided to write a post about Christmas books, I first solicited feedback from two large, active readers’ groups on Facebook. I asked: ‘If you read Christmas-themed books, whether they’re romance-at-Christmas or crime-at-Christmas, can you tell me why?’

Overwhelmingly, the most popular answer was:

• ‘I love Christmas books!’

Almost as popular was:

• to get in the Christmas mood and/or feel immersed in the season of goodwill.

Others included:

• reading Christmas books is a part of the run-up to Christmas, a tradition
• many Christmas books have happy endings, increasing the positive feelings (this possibly isn’t true of crime-at-Christmas)
• to reflect on the spirit of Christmas
• to ‘live’ the sort of Christmas the reader would like to have, but doesn’t, including having a vicarious Christmas if spending the season alone
• escapism – Christmas books tend to focus on what’s important: family, charity, hope and community, rather than commercialism
• Christmas books are frequently uplifting
• they heighten the romance of the season.

Stanley Unwin said: “The first duty of any publisher to their authors is to remain solvent,” so it’s not hard to see why publishers publish Christmas books. Christmas stories sell in large numbers. Most of mine have charted in the Official UK Top 50, UK Kindle Top 100 (one went to #1) and some the Top 20 Mass-Market Fiction. Magazines, newspapers and websites include them in Christmas gift guides. The season is short but intense.

I write Christmas books, and not just because they sell. (Here comes the writing bit.) I think my ‘plotty head’ recognises the possibilities arising from the heightened stakes of a book set at Christmas time.

I view it like this: during the festive season, good things seem better and bad things seem worse.

Let’s take an example of ‘good’ – a couple getting engaged at Christmas. Their wonderful news only doubles the celebrations; they meet more friends and family at Christmas and each time make their announcement, show off the rings, talk about future plans. A Christmas engagement is memorable and romantic, bedecking Cloud Nine with glitter and fairy lights.

On the other hand, how bad does it feel to get a redundancy notice in the week before Christmas? The good time had by others highlights the plight of the character who’s lost their job and money woes leap into hard focus. How will the Christmas credit card bill be paid, the Christmas food bill, the tickets for the latest Christmas movie or fuelling the car for Christmas visits across country? The January pay packet may be the last for a while. Family members are about to be let down just when they were expecting to be flying high.

This heightening of stakes makes my plotting life easier. Contrasts between ‘haves’ and ‘have nots’ are greater (hence Charles Dickens writing A Christmas Carol to bring attention to the plight of the poor), conflicts are tougher, celebrations more joyous, goals more important. A bad Christmas experience can taint Christmas forevermore… unless a novelist comes along to weave into the story a reason to enjoy Christmas again and for scars to be healed.

For me, writing Christmas books has an unexpected benefit – I’m part of so many Christmases! People read my books to get in the festive spirit and gift them to each other (there are few things easier to wrap than a book). If someone messages me with a request to buy a signed copy they often ask, ‘Do you mind?’

No, I don’t mind – I’m delighted! It’s a privilege to be, in a small way, part of Christmas. 

#Bookbargains for August – UK, US and Canada

I’m not sure why I haven’t thought of putting special offers on my books on my blog before. It’s always nice to know about bargain books, isn’t it? Some of these offers end on 31st August so you’ll need to be quick!

Under the Italian Sun on is down to 99p on UK Kindle. Grab your chance to travel to Italy with Zia and discover all her family secrets.

Download Under the Italian Sun for 99p here

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A Summer to Remember is also on Kindle promo.

Download your copy of A Summer to Remember for 99p in the UK

Or for 99c in the US

Or for 99c in Canada

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Good old Starting Over, the first Middledip book, has joined the 99p offering.

Download your copy of Starting over for 99p

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Summer on a Sunny Island is also on promo in the UK.

Download your copy of Summer on a Sunny Island for 99p

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Just for the Holidays is available for free download for Kindle Unlimited customers.
Download your copy of Just for the Holidays free on Kindle Unlimited

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And, lastly, One Summer in Italy is free on Prime Reading!

Download One Summer in Italy free on Prime Reading or get the ebook for £2.99

HAPPY READING!

#UnderTheItalianSun is 99p in the Kindle Monthly Deal! @AvonBooksUK @BlakeFriedmann

Just to let you know that Under the Italian Sun is a Kindle book bargain, this month, and can be downloaded for 99p.

It’s already been to #28 in the paperback Official Top Fifty in the UK, which made me very happy. HUGE thanks to everybody who bought it and therefore put it there.

If you’d prefer to read Under the Italian Sun on your Kindle and grab a summery ‘escape through the pages’ to a sunny plateau above an Italian vineyard, then now’s the time to buy.

Download Under the Italian Sun for 99p here

Enjoy your journey to a place full of secrets and passions – happy reading!

I Love Dubai! #DubaiLitFest

I accepted an invitation to work at the Emirates Airline Festival of Literature in Dubai without any preconceptions about the country. My itinerary was clear enough – a panel on contemporary women’s fiction, a couple of receptions and outings and three days teaching. With flight times of around seven hours, it was a busy schedule.

But I still had time to fall in love with Dubai.

The landmark style of architecture entranced me. The sunshine was welcome and 25-27c was perfect for me. During my 7-day trip, I don’t think a single person was rude to me, everyone was warm and friendly, I didn’t see a single piece of litter or graffiti. I felt very comfortable and safe.

Dubai’s considered a global crossroads and I can see how it earned that title. It seems that every culture and religion is represented in its populace and, from what I saw, coexisting peacefully. I so wish the rest of the world exhibited the same tolerance as I witnessed in Dubai.

My first evening saw a welcome reception, which included such luminaries as Alan Titchmarsh. Everybody who worked for the Festival was warm and welcoming. They gave me food and wine, so I was happy.

I spent the next morning walking in the sunshine and enjoying the shore of Festival City. There’s a lot of construction in this new area but still plenty to see and enjoy. I didn’t go into the massive mall next door. Honestly. Not then …

In the afternoon I was part of the Contemporary Fiction panel with April Hardy, who was launching her new book, Kind Hearts and Coriander (very good – I can recommend it) and Nadiya Hussain. Most people know for Nadiya for her triumphant win of the Great British Bake Off but she also writes for children and adults. Her views on writing collaboratively were fascinating.

The hour shot by as our panel, beautifully chaired by journalist Brandy Scott, discussed our work and whether we felt we needed the word ‘women’ in Women’s Contemporary Fiction. The audience were engaged and supplied plenty of questions for the Q&A, laughing in all the right places. A well-organised book signing followed, which was huge fun. Everyone was so willing to chat and, you know, I’m not backward in that department myself.

Saturday was my day off and Diala, a friend I’d made on Facebook, took me out to Jumeira Beach and Dubai Mall.

 

And then came the Start Up Writing course, three days with a group of ten enthusiastic participants. We covered … well, we covered everything, more even than I’d allowed for as the questions poured in during every session.

My teaching was interspersed with sessions from agents, editors and other industry professionals (during which I think I took as many notes as the students). My thanks to editor Charlie Scott of local publisher Motivate, as Charlie came into my room to talk for twenty minutes to my students about opportunities for writers in the Middle East.

We rounded out my part of the Festival with an open-air dinner at the Etihad Museum, listening to honoured guests speaking about what Dubai meant to them. Moving and inspirational.

I’d like to end this post with extending thanks to Yvette Judge and her fantastic team at the Festival, along with the sponsors who make the event possible.

Thank you to my fantastic students.

And some to those who extended the hand of friendship to me during my stay, especially April and Andrew Hardy, Sharmila, Al, Ronita and Monita Mohan, Dial Atat and Ruba Naseraldeen.

Also to Magrudy’s bookshop, which did such a fantastic job all festival long.

 

My ‘new contract’ gift to myself

When I was researching my ‘Ava’ book in Camden Town, London, I happened across an Irregular Choice shop – the first I’d encountered, although I’ve since found them in Carnaby Street, too. The name of the shop perfectly describes their products – zany – but they’re also gorgeous and imaginative. I like shoes and promised myself  I’d buy a pair if the contract for the book proved good enough.

And it did! ‘Ava’ (she’s going to have a better title than that, soon) is scheduled for October 2016 publication with Avon HarperCollins UK, with the second book in the contract due out in June 2017.

So I have bought some Irregular Choice shoes …

And I very much love them.

I went for those with tape measures on to reflect Ava’s creative career in couture millinery.

Slightly on the downside, lovely as they are, standing up in them for two hours yesterday afternoon at the Love Story Awards and 3 hours yesterday evening at the RNA Winter Party, with a walk along Piccadilly in between, was not an irregular choice, it was a slightly stupid one. 🙂

This isn’t the first time I’ve given myself a reward for a writing accomplishment. When I sold my first short story to a magazine, The People’s Friend, I bought myself a new computer chair to replace my dated and uncomfortable typist’s chair. Sadly, the chair had a tweedy sort of fabric cover and, even through jeans, it gave me a rash on my bum.

I’m not deterred and shall continue to buy myself the occasional gift when I achieve a happy point in my career. I shall continue to wear the shoes! But I gave the chair away.

Do I write? Or do I ‘do my social media’?

This is a post I wrote for Anita Chapman at the successful and useful Neetsmarketing blog earlier this year.  Neetsmarketing is a top resource for anyone using social media.

Wherever writers gather, physically or virtually, a common subject for discussion is how much time we should be spending on social media. Opinions range from ‘I can’t be bothered. It’s a time drain. I don’t get it.’ to ‘I have Xooo,ooo followers on Twitter, Facebook, LinkedIn, Pinterest, Tumblr, Instagram and I do four blog tours a day.’

Somewhere in the middle you’ll find me.

• Firstly, I don’t think there’s any ‘should’ about how long I (or you) spend on social media. I like to engage with readers, writers, bloggers and other industry professionals, or just about anybody who may have something interesting/funny to say and will not offend or irritate me. But you might not feel the same, and so why not tailor your social media efforts to your available time, the results you attain, and your personal preference? Don’t let it be a burden.
• I concentrate on Twitter and Facebook because they appeal to me and provide me with the most followers/friends. I do use LinkedIn and Google+ a little, too. I have this blog and I guest on other blogs whenever the opportunity arises.
• Routinely, I turn my attention to Twitter, then Facebook profile and Facebook author page early in the morning. Then I get on with my writing (or planning or research or whatever that day’s task is). I return to Facebook and Twitter periodically during the day. If one of my books is part of a current promotion, or if I’m involved in an interesting conversation, I return quite a lot.
• I don’t spend all my social media time bleating ‘Buy my books!’ I chat to people. I congratulate others on their achievements. I read interesting articles that others have flagged up. I discuss publishing with other writers. I pinch their social media ideas if I think they’re effective, I form and maintain business-friendly relationships with book bloggers etc, and I ask research questions (an underused facility in my opinion). I prolong friendly relationships with people I’ve met in the real world. In short, I network.
• I see a value in building up a network of people whose posts I share and who will share mine in return. It widens the audience for posts I’ve written, my books when on special offer, and any good news I have, and all it costs is my time as I reciprocate. NB I try not to be a blood-sucking, self-interested user, ie cultivating only those people/conversations/contacts that are likely to benefit me and me alone. Some people’s social media strategy reminds me of a vampire looking for a neck. It doesn’t make me want to help them.
• Social media has allowed me to form my lovely street team – the suggestion came from a reader, via Facebook, and we use a Facebook group to interact. (If you’re interested in joining Team Sue Moorcroft, do contact me via Facebook, Twitter, my website, suemoorcroft.com , or just click the button in the left sidebar of this blog. You can read my blog on the subject here.)
• Very important to me is the privilege of interacting with readers. If a reader contacts me via social media to say that s/he has enjoyed one of my books, it makes my day. I always respond. Always. If I had to choose only one use for social media, it would be this one.
• Do I think that you should have a social media presence? If you’re a writer, then, yes, I do think that you should. I think writers benefit from being visible, contactable, discoverable. Even if you’re awaiting your first traditional publishing contract I think you should have a presence – because many publishers and agents do Google you if they’re interested in taking you on to see if you have an audience and you can self-promote. And if you’re self-publishing, I’m positive that social media will help you sell your book effectively.
• BUT, if I’m up against a deadline or fighting a knotty segment of my plot, you probably won’t see me on social media at all. This is an important point. I control my social media activity – I don’t let it control me. Unless one of my books is in a promo, of course … then I will find the time. It’s worth it.

Social media has got me engagements as a speaker and tutor, new readers, promotion, invitations to blog, invitations to be part of a promotion activity, research contacts, radio interviews and literary festival appearances. And work.

But if I wasn’t lucky enough to be a full-time writer I would have to cut my social media time proportionately. If I hated and detested the whole social media circus, found it intrusive and puerile, I would do the minimum. The balance between writing and social media is a lifestyle balance, like work/play/sleep or save/spend. It’s deeply personal and you should tailor it to yourself.

I have a new two-book deal with Avon UK!

I’m really thrilled to be able to announce that my next two novels will be published by Avon UK, part of HarperCollins!

These things take a while for all the T’s to be crossed and I’s to be dotted, so I’ve been sitting on the news since mid-August, when I went down to The News Building, standing right next to London’s Shard and just as impressively glassy (though not quite as tall).

I met Eleanor Dryden and some of the energetic and enthusiastic Avon UK team. They’d decorated the room with hats, as the heroine of my novel, Ava, is a milliner, and made chocolate cake and bought biscuits. (They had me with that cake.)

My lovely agent, Juliet Pickering of Blake Friedmann, came to the meeting, of course, and asked all the questions I didn’t think of, but as Eleanor unrolled Avon’s plans for my books, and for me as an author, I found myself realising that I’d found my new home.

Avon wasn’t the only publisher in the frame but Eleanor and her team were the ones who said everything I wanted to hear so, in the end, after a whirlwind couple of weeks of trying to compare offers that seemed impossible to compare, the decision made itself.

Here’s a little about the books in the deal (titles to be decided):

Book 1

Set in London at Christmas time, the story’s about things being difficult for Ava’s millinery business, revenge porn, Sam having all the trappings of success but little defence against his mother’s illness, and whether it’s obligatory to like Christmas. Due out around September 2016.

Book 2

In contrast, a summer book, set in France, where Leah, who has remained determinedly single and child-free, finds herself looking after her sister’s family while her sister’s life detonates. I’m about halfway through the first draft and the finished article is due out in Summer 2017. (I would be further along with this book if my research hadn’t led me down a blind alley. Every book seems to go through this phase, when I have to do  relationship counselling between my plot and my research.)

On the way home from the meeting, I stopped for a private celebration. Yes, I drank them both!

I’m not even ashamed. 🙂